White Hat SEO
Why are there so many results of your search?
Have you ever wondered why you never get what you search for on the search engines, even when it is google? It has everything to do with the user’s search query and how the search engine has ranked the pages according to that query of yours. I found exactly what I was looking for on the 11th page once and trust me I didn’t like it.
What is White Hat SEO?
White hat SEO is the form of tactics and how they are in legal and acceptable line with the terms and conditions of many search engines, with the mother of all, google. It is basically the opposite or antonym of Black hat SEO. For the most part, white hat SEO alludes to any training that improves your inquiry rankings on a search engine results page (SERP) while keeping up the trustworthiness of your site and remaining inside the search engines terms and condition. These strategies remain inside the limits as characterized by Google. Examples on the face of internet of white cap SEO include:
- Offering quality substance and administrations
- Quick site stacking times and versatile kind disposition
- Utilizing distinct, watchword rich meta labels
- Making your site simple to explore
There are many strategies that make your white hat SEO work, let’s take a look on them.
The Skyscraper Technique
The skyscraper technique is the easiest to get your hands on and it supports white hat like a charm. All you have to do first is look for all the results that come on the first page with great ranking on the search engine. Read all about it and see what makes them shine. And the last step includes taking notes of whatever they had on their blog or website and making a similar content just like theirs. But keep this one thing in mind that you have to make it look better than theirs.
Good SEO work only gets better over time. It’s only search engine tricks that need to keep changing when the ranking algorithms change.
Jill Whalen
Guest Posting Strategy
This is the nice way to enhance your white hat SEO skills which lie deep in you. This one comes with two different options. Either you can maintain a relationship with a different blogger who would post your content on their blog, but for this you will have to make sure that the blog has something in common with you. Apparently, nobody will accept it if you don’t offer anything similar to their posts.
The other way is you can publish guest posts on authority sites in your niche. But remember, this should be done very carefully because both the options are very different to each other and Google has the authority to penalize your website if something goes wrong.
Keeping everything in mind is a great way to get started getting known, but just know that the keyword importance, which may sound too old now, still holds the same value and power for you to soar high. So, get up and march on your journey of getting known because no one does it better than you.